Book : Website Optimization (O'Reilly)

By Andrew B. King
O'Reilly Media, $39.99
Pages: 367
ISBN: 0596515081 order from Amazon.com
ISBN 13: 9780596515089 Order from O'Reilly
Due: July 16, 2008





With Website Optimization Secrets you'll learn the secrets of website success, including:

a) Search engine optimization best practices
b) Pay-per-click optimization techniques
c) Real world case studies
d) How to optimize your conversion rates
e) Web page optimization tips
f) CSS optimization tricks including CSS sprites, drop down menus, and CSS shorthand
g) Ajax optimization techniques that clean your code and improve robustness
h) Advanced web tuning techniques, including HTTP compression, caching, and URI rewriting
i) Website optimization metrics to measure and progressively improve success metrics